The Scan Group, Inc., Creative Director
2012
A comprehensive, spiral-bound capabilities brochure for A La Carte Restaurant Marketing, a division I helped establish while serving as Creative Director at The Scan Group, Inc. The objective was to define a new brand identity and present our services as a one-stop restaurant marketing solution. I led concept development, copy tone alignment, and full design execution. The finished piece became a cornerstone of our client outreach, reflecting a premium, hospitality-driven aesthetic that attracted multiple new accounts.
