The Scan Group, Inc., Creative Director
2011
A seasonal catalog while serving as Creative Director at The Scan Group, Inc. Collaborating with agency partner Cramer-Krasselt for lifestyle photography, I directed internal design integration and composition flow. The result was a polished, high-end publication that balanced aspirational fashion with product accessibility. This project taught me how to coordinate across creative teams and vendors to achieve brand consistency, a skill I now apply in managing large-scale digital campaigns and partnerships.
